F.Words in the News

What they are saying:


Our Favorite F.WORDS

Outside Rein

By Elissa Lumley & Courtney Morse 7/27/2018

She had us at “cell phone pocket,” but if the ability to tuck your phone into your breeches in order to make emergency calls mid-hack or to track your ride doesn’t excite you quite as much as it does us, F.WORDS founder and designer, Kendel Neidermyer, has included several elements of practicality (like anti-muffin-top technology) in all of her multi-functional designs.

F.WORDS was created with utility in mind, and Kendel (who previously designed for Reem Acra and J. Mendel) successfully sought to merge the uniforms of several athletic endeavors into a single brand. We’re particularly enamored with the aforementioned smartphone-enabled breeches, a breathable show shirt that would look great in the boardroom, and a pullover that’s ideal for the barre, barn, or black diamond runs. Best of all, this female-founded company does all of its manufacturing in NYC, donates a portion of proceeds to charity, and boasts a very low carbon footprint.

We caught up with Kendel and asked her a few burning questions (like why “F.WORDS”?)

Read more here


F.WORDS Equestrian the world of sporty luxe

Dandelion Chandelier 

By Pamela Thomas-Grahm 7/16/2018

Luxury track suits? Designer ski pants? Dear reader, those are so 2017. One of our brilliant friends, founder of the obscenely chic luxury brand F.Words, has tuned us on to the latest and most inspired way to embody both luxurious and sporty style: equestrian chic. An added benefit? On or off a horse, your rear view will receive nearly as much acclaim as Kim Kardashian’s. If you care about such things.


You’ll probably recall a prior post in which we introduced you to a new luxury fashion performance apparel brand: F.Words. The company’s name is both clever and highly relevant. It’s a promise to deliver simultaneously on four elements that are too often missing from workout and wear-all-day clothes: fit, fashion, function and flexibility.

Read more here


F.WORDS Gear... 

FIT.FASHION.FUNCTION.FLEXIBILITY.  What more could a girl ask for in equestrian product?

Life Equestrian

By Helen Pollock 6/1/2018

Have you tried F.WORDS Gear?  Don't miss out.... this new brand to the market is incredibly designed and flawlessly executed.  Don't get me wrong, this comes with a price but fashion is an investment right?  Well, flawlessly executed fashion that enhances your shape definitely does and is well worth it.

Read more here



How to Look Obscenely Chic on the Go

Dandelion Chandelier

By Pamela Thomas-Graham 4/13/2017

What does the modern luxury consumer demand from a modern luxury brand? The ability to answer that question accurately is worth a great deal of money. I recently met an enterprising entrepreneur who may have nailed it. She may also have found that most elusive of Holy Grails: a pair of leggings that are actually flattering, chic and comfortable. Hallelujah!

Read more here

Screen Shot 2018-06-26 at 5.26.53 PM.png


The Texas Star shines on cary deuber

Athleisure Mag

By Athleisure Mag 11/6/2017

AM: You're very stylish - what's  your personal style at the office, when you're out and about and for charity events?

CD: What style at the office?? Haha! For work, I generally wear black scrubs, which totally save me during the day because they look neat and feel like pajamas! They also work for running quick errands during the day, as I don't  really make time to change before going out.

When I’m not at the office, though, you can typically find me in some sort of yoga gear or workout athleisure look that can transition well from the grocery store or carpool lane to the yoga studio. Lines like F.WORDSK-DEERAlo Yoga, and Spiritual Gangster are some of my top favorites.


Read more here


Magical Leggings

The F.WORDS you have been waiting for


By Tara Patterson 1/30/2018

The whole month of January we have been focused on athletic wear.  In part because we want you to stay motivated and stick to your New Year's resolutions, but also because we live in our leggings during the winter months and love finding new sustainable brands to obsess over.  After a month of focused research, we found our favorite and obsessed would be an understatement.  

Read more here